
Bare Ritual
Verified DTC BrandNiche: Gadgets & Tools
Bare Ritual Evergreen Swipe File (2 Creatives)
Every creative listed below has survived the 90+ day profitability test.

Two weeks ago, someone at the gym asked if I'd gotten Botox. I laughed and said no. She didn't believe me. Said my face looked "too smooth" for someone who works construction. I've been using beef tallow on my face for 8 weeks. Nothing else. Four ingredients: grass-fed beef tallow, olive oil, beeswax, honey.
Goldmine 180d+ Hook: Problem-agitation narrative tackling consumer friction point with high emotional resonance.

I don't use Botox. Never have. People keep asking because apparently my skin looks... different lately. The only thing I've changed is this jar right here. Four ingredients. Grass-fed beef tallow, honey, olive oil, beeswax. That's the entire list. I've been using it 47 days. That's what my jar looks like now — I've gone through most of it. A dime-sized amount morning and night, that's all it takes.
Goldmine 180d+ Hook: Problem-agitation narrative tackling consumer friction point with high emotional resonance.